u1492637478_Two_creative_consultants_a_man_and_woman_shot_edito_3f8b3257-b5d9-4ddd-9f74-8fed0d9f0f20 Agency Growth The Imagination Economy: Creativity as Capital Why the Future Belongs to Those Who Can Conceive What Machines Can’t In Brief In an age when AI can do almost anything, the only thing that matters is what hasn’t been imagined yet. The industrial economy was built on muscle. The knowledge economy was built on memory. By Tobias Dahlberg • 4 min read