Flex Work Splits Tobias Dahlberg September 16, 2025 – 2 min read Share this post Culture Multi-Generational Households By Tobias Dahlberg • 2 min read Marketing The Psychology Of Trust In 2026 Trust used to be simple: a familiar logo, a tagline, maybe a celebrity endorsement. In 2026, it’s more fragile — and more valuable — than ever. Consumers swipe past hundreds of brands a day, algorithms curate their choices, and scandals go viral in minutes. The psychology of trust has shifted from By Tobias Dahlberg • 2 min read Agency Internal Comms Is Becoming As Valuable As External Branding For years, branding meant billboards, Superbowl spots, and social campaigns. External, external, external. The customer was king, and employees were the afterthought. The irony? In 2025, the most powerful brand audience isn’t out there — it’s in here. Internal comms and culture have become as valuable as external branding. By Tobias Dahlberg • 2 min read Marketing Trends 2026 [Download a 40+ page PDF Report] Our 2026 Marketing Trends Playbook is here. Once, marketing was about budgets. Now it’s about bandwidth. You have infinite resources. So do they. 2026 isn’t about who shouts the loudest — it’s about who moves the smartest. And challenger brands are quietly outsmarting billion-dollar incumbents. Download link at By Tobias Dahlberg • 1 min read Photo by Alexander Shatov / Unsplash Marketing Creative Ops 2.0: Where AI Meets Asset Management By Tobias Dahlberg • 2 min read Marketing The Great Attention Reset: Why Reach Is Easy and Attention Is Expensive Again By Tobias Dahlberg • 2 min read Entrepreneurship The Old-School Tax: How Agencies Are Bleeding Margin in Plain Sight By Tobias Dahlberg • 6 min read Strategy The Reverse Trojan Horse Strategy: Sell the Expensive Thing, Give the Cheap One Away By Tobias Dahlberg • 4 min read Marketing Netflix x Podcasts: What This Move Signals — And How Marketers Should Respond By Tobias Dahlberg • 3 min read
Marketing The Psychology Of Trust In 2026 Trust used to be simple: a familiar logo, a tagline, maybe a celebrity endorsement. In 2026, it’s more fragile — and more valuable — than ever. Consumers swipe past hundreds of brands a day, algorithms curate their choices, and scandals go viral in minutes. The psychology of trust has shifted from By Tobias Dahlberg • 2 min read
Agency Internal Comms Is Becoming As Valuable As External Branding For years, branding meant billboards, Superbowl spots, and social campaigns. External, external, external. The customer was king, and employees were the afterthought. The irony? In 2025, the most powerful brand audience isn’t out there — it’s in here. Internal comms and culture have become as valuable as external branding. By Tobias Dahlberg • 2 min read
Marketing Trends 2026 [Download a 40+ page PDF Report] Our 2026 Marketing Trends Playbook is here. Once, marketing was about budgets. Now it’s about bandwidth. You have infinite resources. So do they. 2026 isn’t about who shouts the loudest — it’s about who moves the smartest. And challenger brands are quietly outsmarting billion-dollar incumbents. Download link at By Tobias Dahlberg • 1 min read
Photo by Alexander Shatov / Unsplash Marketing Creative Ops 2.0: Where AI Meets Asset Management By Tobias Dahlberg • 2 min read
Marketing The Great Attention Reset: Why Reach Is Easy and Attention Is Expensive Again By Tobias Dahlberg • 2 min read
Entrepreneurship The Old-School Tax: How Agencies Are Bleeding Margin in Plain Sight By Tobias Dahlberg • 6 min read
Strategy The Reverse Trojan Horse Strategy: Sell the Expensive Thing, Give the Cheap One Away By Tobias Dahlberg • 4 min read
Marketing Netflix x Podcasts: What This Move Signals — And How Marketers Should Respond By Tobias Dahlberg • 3 min read
![Marketing Trends 2026 [Download a 40+ page PDF Report]](/content/images/size/w600/2025/10/marketing-trends-cover-2.001-1.png)
