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The Silver Surge
Culture

The Silver Surge

By 2030, one in five people in the U.S. and Europe will be over 65. What was once a demographic footnote is now the defining consumer bloc of the decade. Aging is no longer about rocking chairs and Florida condos — it’s about active, working, consuming citizens who control
By Tobias Dahlberg • 3 min read
Generation Rent
Photo by Jon Tyson / Unsplash
Culture

Generation Rent

Home ownership is slipping further out of reach for young and middle-class workers across the U.S., U.K., and Europe. A generation that was told “buy a home, build wealth” is now stuck in a perpetual rental cycle. The fallout? Cities are becoming older, wealth is clustering, and younger
By Tobias Dahlberg • 2 min read
The State Of Design Today – A Reflection
Tobias Dahlberg Editor In Chief & Founder of Original Minds
Design

The State Of Design Today – A Reflection

Design has always been a mirror. In the 20th century it reflected modernism’s obsession with clarity and progress. In the 2010s it mirrored the digital revolution, packaging convenience into screens and clicks. Now, in 2025, design isn’t just a reflection — it’s the operating system for how businesses
By Tobias Dahlberg • 5 min read
The Polymath Designer: Why Range Beats Specialization
Design

The Polymath Designer: Why Range Beats Specialization

By Tobias Dahlberg • 3 min read
Inclusive Design Goes Mainstream: No Longer a “Nice-to-Have”
Design

Inclusive Design Goes Mainstream: No Longer a “Nice-to-Have”

By Tobias Dahlberg • 3 min read
UX Is Dead, Long Live Experience Design
Design

UX Is Dead, Long Live Experience Design

By Tobias Dahlberg • 2 min read
AI Eats Design: How Generative Tools Are Reshaping the Creative Industry
Design

AI Eats Design: How Generative Tools Are Reshaping the Creative Industry

AI is no longer a toy — it’s eating executional design at scale. For entrepreneurs and agencies, that means the value of human designers is shifting from production to strategy, storytelling, and systems. The winners? Those who embrace AI as a co-designer while doubling down on distinctly human advantages. The
By Tobias Dahlberg • 2 min read
Mood-Based Loyalty
Marketing

Mood-Based Loyalty

By Tobias Dahlberg • 2 min read
Brand Spirituality: Why More Companies Are Acting Like Religions
Brand

Brand Spirituality: Why More Companies Are Acting Like Religions

We have written about this trend before "The Rise Of Spiritual Branding". In this brief, we continue the exploration. Executive Summary Brands aren’t just selling products — they’re preaching purpose. The signal: companies from Apple to Equinox are acting like belief systems. The deeper truth? Humans crave
By Tobias Dahlberg • 1 min read
Productizing a core service into a $10–50K “entry offer” to land bigger retainers.
Entrepreneurship

Productizing a core service into a $10–50K “entry offer” to land bigger retainers.

By Tobias Dahlberg • 2 min read
The Death of the Big Pitch
Entrepreneurship

The Death of the Big Pitch

By Tobias Dahlberg • 3 min read
The AI Brand Machine: What Happens When Creativity Goes Algorithmic
Brand

The AI Brand Machine: What Happens When Creativity Goes Algorithmic

By Tobias Dahlberg • 1 min read

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