Entrepreneurship Automating Briefs, Proposals, and Contracts End-to-End By Tobias Dahlberg • 2 min read
Entrepreneurship Co-Creating Strategy with Clients (vs. Delivering Decks) By Tobias Dahlberg • 2 min read
Brand It's Not Lack Of Differentiation, It's Irrelevance That Kills Brands. The most important thing in business isn’t awareness. It isn’t differentiation. It’s getting chosen. Chosen by customers, consumers, employees, investors, you name it. Every strategy, campaign, and product ultimately exists to answer one silent question in the customer’s mind: Why should I choose you? And the By Tobias Dahlberg • 3 min read
