How To Build a $2M Marketing Engine with a 3-Person Team
– 1 min read
Why the Old Models Are Breaking
Traditional agencies were built for another era — when stability was higher, and the only way to scale was to hire. But high fixed costs and overhead create fragility. Many agencies today struggle with thin margins, high stress, and the constant chase for billable hours.
Solo consultants and small shops, on the other hand, enjoy flexibility — but often feel limited in reach. You can’t be everywhere at once, and it’s hard to win the biggest opportunities when you’re just one name on the pitch.
The result? Two broken extremes:
- Agencies weighed down by overhead.
- Independents limited by capacity.
Neither feels like the future.
The Boundless Model We’re Betting On
At Original Minds, we believe there’s a better way. A model built for complexity, speed, and opportunity. We call it the Boundless Model.
Written by
Tobias is the Founder of Original Minds. Tobias started in marketing roles at Nike and Coca-Cola, later he founded a brand consultancy and eight other professional service firms. He has consulted ad advised 1000+ creative entrepreneurs.
